Privacy Policy
This policy covers information collected through this website, our consultation and claim forms, our CRM, and our estimate-generation workflow.
Information we collect
- Consultation requests: name, phone number, email address, project type, neighborhood or area, budget range, and any message you provide.
- Claim and water mitigation inquiries: name, phone number, email address, property address, insurance carrier and claim number where supplied, and a description of the damage.
- Estimate workflow: project details supplied for estimate generation, which may be processed alongside our accounting and payment tools.
- Chat assistant: the full transcript of your conversation with the LFP Chat Assistant, along with any name, phone number, email address, property city, project type, budget range, timeline, and property or damage details you choose to share in it.
- Analytics: device, browser, referral source, and on-site behavior collected through Google Analytics 4 and the Meta Pixel. Chat transcripts and personal details are never sent to analytics or advertising tools.
The chat assistant
The chat assistant on this site is AI-assisted. Messages you send are transmitted to a third-party AI provider through the Lovable AI Gateway to generate a reply, and the conversation is stored in your browser for the duration of your session. If you ask us to follow up, the transcript and the details you provided are sent to LFP team email and our CRM so the team has context. Transcripts and associated lead records are retained for up to 24 months, then deleted. Do not share sensitive personal information, payment details, or policy documents through the chat. You can request deletion of a transcript at any time using the contact details below.
How we use it
Information is used to respond to your inquiry, prepare scopes and estimates, coordinate with your insurance carrier when you have asked us to, administer projects and warranty requests, and measure which marketing channels bring qualified inquiries.
CRM and service providers
Form submissions are routed to our customer relationship management system and to LFP team email so inquiries are triaged and answered. Claim inquiries are tagged distinctly from renovation consultations. For estimate generation and invoicing, project and billing information may be shared with QuickBooks and Square. Providers are used only to deliver our services and are not permitted to sell your information.
Analytics and tracking
We use Google Analytics 4 and the Meta Pixel to understand site traffic and attribute leads to their source. These tools set cookies and may collect device and usage identifiers. You can limit collection through your browser settings, ad platform preferences, or the Google Analytics opt-out browser add-on.
Sharing
- With insurance carriers, adjusters, and their representatives when you have engaged us on a claim.
- With subcontractors and suppliers to the extent needed to deliver your project.
- With accounting, estimating, and payment providers as described above.
- Where required by law or to establish or defend legal claims.
- We do not sell personal information.
Retention and security
Project records, including scopes, documentation, and correspondence, are retained for the period required to administer warranty obligations and to satisfy legal and insurance recordkeeping requirements. Access is limited to personnel who need it.
Your choices
You may request access to, correction of, or deletion of the personal information we hold about you by contacting info@lfp-partners.com or (678) 476-3728. Marketing messages, if any, include an unsubscribe option. Requests tied to an active claim or contract may be subject to retention requirements.
Contact
LFP Partners LLC, Atlanta, Georgia. (678) 476-3728. info@lfp-partners.com
This policy should be confirmed against LFP Partners' current data practices, including chat transcript retention, before launch.
